- Avnir Relationship Insights
- Posts
- Relationships Go Bad with Misaligned Expectations – Here’s How to Fix It
Relationships Go Bad with Misaligned Expectations – Here’s How to Fix It
How to Align Expectations and Strengthen Relationships in Leadership, Teams, and Partnerships

Misaligned expectations are the silent saboteurs of trust, collaboration, and results.
Think about it: how often have you been frustrated in a relationship – professional or personal – not because of bad intentions but because what you thought would happen didn’t align with reality?
It’s a universal truth: expectations left unspoken or unchecked will almost always drift. That drift leads to misunderstandings, broken trust, and wasted opportunities. But the good news? Misalignment isn’t permanent. When approached with intentionality and a relational mindset, it can become a catalyst for clarity and even stronger connections.
Here’s how high-performing leaders, teams, and organizations stay aligned – and how you can too.
Clarity Over Comfort
We often avoid difficult conversations because we want to keep things “positive.” But avoiding clarity in favor of comfort is the fastest way to create misalignment.
Start with radical transparency. Clearly articulate:
What success looks like.
What failure might look like.
What’s negotiable – and what’s not.
And invite others to do the same.
If it feels slightly uncomfortable, you’re probably on the right track. Clarity always beats ambiguity in high-value relationships.
Anchor Expectations to Reality
Big goals are exciting. Unrealistic expectations? Dangerous.
Alignment happens when expectations match reality – people’s capabilities, resources, and current commitments. Before setting lofty targets, ask:
Are these expectations aspirational, or are they executable?
Do we have the capacity to deliver on them?
What trade-offs might this require?
A vision without grounding is just a mirage.
Make Alignment a Practice, Not an Event
Too many leaders treat alignment like a one-and-done meeting. But relationships – like strategy – drift over time.
Build in regular alignment touchpoints. Weekly check-ins. Quarterly recalibrations. Alignment isn’t maintenance; it’s momentum.
A 10-minute alignment conversation today can prevent a 10-hour conflict tomorrow.
Feedback as a Relational Asset
Feedback isn’t confrontation; it’s collaboration. Delivered well, feedback creates bridges instead of walls.
Reframe it as:
“Here’s what I’m seeing, and here’s why it matters to our shared outcomes.”
“What’s your perspective on this?”
Feedback isn’t about fault-finding. It’s about future-building.
Stay Agile and Open
Circumstances change. So should expectations. Rigidity signals self-interest. Flexibility signals that you value the relationship more than the plan.
When something shifts, ask:
What assumptions no longer hold true?
How do we adjust our expectations together?
Agility is alignment in action.
Seek Perspective Before Agreement
Not every disagreement is misalignment. Sometimes it’s a chance to see around corners.
Slow down. Listen deeply. Understand others’ expectations before pushing for agreement.
Shared expectations don’t come from dictating terms. They emerge from dialogue.
Codify Commitments
Handshake agreements often lead to headaches. Document your expectations. Whether it’s a project plan, a written agreement, or even a simple email recap, codify your commitments.
A documented expectation is a shared reality. An undocumented one is a future argument.
The Bottom Line & Reflection
Misaligned expectations are inevitable because people are complex. But when you lead with clarity, curiosity, and commitment, those moments of drift become opportunities for stronger, more resilient relationships.
Where have you experienced misaligned expectations in your business relationships? And more importantly – how did you recover?

About David NourDavid Nour is the author of 12 books translated into eight languages, including best-sellers Relationship Economics®, Co-Create, and Curve Benders. He regularly speaks at corporate meetings, industry association conferences, and academic forums on the intentional, quantifiable, and strategic value of business relationships. | ![]() |
Reply